sep 23 2009 marketing chiq montes
Business is a cyclical thing. There are times when things are on the upside, doing well and raking in the revenues. On the other hand, there are also times when things are down. Don’t expect air conditioners and coolers to be on the top of people’s “to-buy” lists during the winter, or sales caused by [...]
sep 23 2009 marketing chiq montes
When in business, it pays to network. This is an often understated practice, even though anyone who has ever written advice on how to run a business has mentioned it at least once. It is hard to say that people advocating entrepreneurial networking are lacking. What may be considered lacking, however, would be the ones [...]
sep 23 2009 marketing chiq montes
It is said that if you know your enemy and know yourself, you will not be imperiled in a hundred battles. When Sun Tzu wrote the above words, he spoke of warfare and combat. When modern marketing people reference it – or any other part of his book – they speak about business. In business, [...]